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Rod Drury - our Hero from Xero !!

Rod you are an awesome role model! Interviewer In this excellent interview conducted by John Lai we hear Rod's perspective. A great add on to SODA's recent session with Alastair Grigg who talked to our Hamilton Digital Industry Leadership forum in person.



In this interview John asks Rod the questions that are of relevance to all - and clarifies how in the new cloud era it IS possible to build a global business and not sell it once it reaches a critical size. That critical growth size had meant in the past that companies had to set shop or partner with offshore operations - overcoming this obstacle often resulted in sold companies or owners moving offshore. Rod explains how the new business paradigms allows otherwise... and social media allowing ongoing contact with end users is at the centre of this business model!

Source from the SocialMediaNZ.